Trends & Tips to Create
a Successful Video Strategy in 2023
We talked to 500+ marketing experts about all things video, and give you their best practices, expert advice, and so much more — helping you boost engagement and scale your brand's reach.
Why videos must be part of your marketing strategy
2023 benchmarks for video marketing
Top goals and challenges when creating videos
How to build an audience with videos
The State of Video Marketing 2023
Make more impact with video. In this playbook, we’ll go over top trends, benchmark data, and tips from the experts on creating great video marketing strategies that drive results.
Video Type
66% of marketers say product and services videos drive the most ROI
Video Length
Keeping a video between one and three minutes in length is the way to go
Drive More ROI From Your Content
Discover how to build a video marketing strategy that scales demand and takes your brand's reach to the next level.